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Çö´ëÄ«µå ¸¶ÄÉÆà STP,4PÀü·«°ú Çö´ëÄ«µå ±â¾÷ºÐ¼®¹× Çö´ëÄ«µå ¼ºñ½º¸¶ÄÉÆûç·Ê¹× Çö´ëÄ«µå ¹®Á¦Á¡°ú ÇØ°á¹æ¾ÈÁ¦¾È / 1. Çö´ëÄ«µå ±â¾÷ ÇöȲ About Hyundai Card Çö´ëÄ«µå ¿¬Çõ ½ÃÀå Á¡À¯À² & ÀÎÁöµµ 2¡¦ |
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±ÝÀ¶º¸Çè  | 
28p age   | 
4,000 ¿ø
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Ä«Ä«¿À¹ðÅ© ¼ºñ½ººÐ¼®¹× Ä«Ä«¿À¹ðÅ© ¸¶ÄÉÆà SWOT,STP,4PÀü·«ºÐ¼®¹× ¹Ì·¡Àü·«Á¦¾ð / Ä«Ä«¿À¹ðÅ© ¸¶ÄÉÆÃÀü·« ¿¬±¸ `¸ñÂ÷` 1. Ä«Ä«¿À ±â¾÷ºÐ¼® (1) Ä«Ä«¿À ±â¾÷¼Ò°³ (2) Ä«Ä«¿ÀÀÇ ÁÖ¿ä»ç¾÷ 2. Ä«Ä«¿À¹ðÅ© ¼ºñ½º¼Ò°³ 3. Ä«Ä«¿À¹ðÅ© ¼ºñ½ºÆ¯¼º 4. Ä«Ä«¿À¹ðÅ© SWOTºÐ¼® (1) Strength (2) Weakness (3) Opportunity (4) Threat 5. Ä«Ä«¿À¹ðÅ© STPºÐ¼® (1) Segmentation (2) Targeti¡¦ |
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±ÝÀ¶º¸Çè  | 
15p age   | 
4,000 ¿ø
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µ¿¾çÁõ±Ç ±â¾÷ºÐ¼®,µ¿¾çÁõ±Ç ¼º°ø»ç·Ê,»ï¼º¼¿ïº´¿ø,ÅëÇÕÁø·á·Î ¼ºñ½º,½Ã¸ó½ºÄ§´ë¸¶ÄÉÆÃ,½Ã¸ó½ºÄ§´ë »ç·Ê,ºê·£µå¸¶ÄÉÆÃ,¼ºñ½º¸¶ÄÉÆÃ,±Û·Î¹ú°æ¿µ,»ç·ÊºÐ¼®,swot,stp,4p / °í°´ÀÌ ±â´ëÇÏ´Â ±× ÀÌ»óÀÇ °¡Ä¡¡¦ |
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±ÝÀ¶º¸Çè  | 
37p age   | 
2,000 ¿ø
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Çö´ëÄ«µå ¸¶ÄÉÆà STP,SWOT,4P Àü·«ºÐ¼® / Çö´ëÄ«µå ¸¶ÄÉÆÃÀü·«ºÐ¼® ¸ñ Â÷ 1. Çö´ëÄ«µå ¼±Á¤ÀÌÀ¯. 2. Çö´ëÄ«µå ºÐ¼® 3. Çö´ëÄ«µå ¸¶ÄÉÆÃÀü·« 1) SWOTºÐ¼® 2) STPÀü·« 3) ¸¶ÄÉÆùͽº 4PÀü·« 4. ÇÁ·Î¸ð¼Ç Àü·« 1) ÆǸÅÃËÁø 2) ±¤°í 3) ¿µ¾÷ÇüÅ 4) ÀÎÀûÆǸŠ5) ½ºÆù¼½± ¸¶ÄÉÆà 6) ±¸¸Å½ÃÁ¡Ä¿¹Â´ÏÄÉÀÌ¼Ç 7) °í°´¼ºñ½º 1. Çö´ëÄ«µå ¼±Á¤ÀÌÀ¯ ¼¼°èÀûÀ¸·Î º¼ ¶§ ½Å¿ëÄ«µå°¡ óÀ½ »ç¿ë¡¦ |
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±ÝÀ¶º¸Çè  | 
23p age   | 
3,000 ¿ø
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