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Case1 . Reinventing Motorola
Case2 . Microsoft abandons stock options
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Reinventing Motorola
Case1
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Motorola
¡°¹«¼±Åë½ÅÀÇ ¿ª»ç¡±
1928³â ¼³¸³ ÀÌ·¡·Î
2Â÷ ´ëÀü ´ç½Ã ¿öÅ°ÅäÅ°°³¹ß
1964³â Â÷·®¿ë ÈÞ´ëÆù °³¹ß
1988³â ÈÞ´ë¿ë Àüȱ⠰³¹ß
¹«¼±Åë½Å¾÷°èÀÇ ¸®´õ
Before the case
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Motorola
BUT ¾Æ³¯·Î±× ½Ä µðÁöÅÐÈ µÚÃÄÁü
NOKIA¿¡°Ô ¸®´õÀÚ¸®¸¦ »¯±è
15¸¸ ¸íÀÇ Àη Áß 6¸¸ ¸íÀ» ±¸Á¶Á¶Á¤
2004³â 1¿ù »õ CEO Zander ÃëÀÓ
Before the case
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Motorola
¡°seamless mobility¡±
¡°Customer & Teamwork¡±
Before the case
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Summary
Summary
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Summary
Summary
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Summary
Focus on Stovepipe division(broadband gear, mobile phone etc)
Transport any digital information (music, video, e-mail, phone calls)
Summ¡¦(»ý·«)
Q1. Briefly summarize Motorola¡¯s goals, as described in this case. How is the company¡¯s incentive pay intended to support those goals
Q2. Consider the situation of a motorola manager whose group has been receiving large bonuses because the group works in an industry sector that has
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