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ibility to produce High Quality
3. Unique marketing strategies
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Contents
Introduction
Strategies in Quality Management
Strategies in Cost Management
Modularization & Just-in-Sequence
Vertical integration with suppliers
Hyundai-Kia synergy effect
Comparison between Hyundai and Toyota
Financial Analysis in Hyundai and Toyota
Conclusion

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Group related parts into a ���module��� and assemble modules at final stage
Delivering the completed automobiles to the right place on the right time
Modularization
Just-in-sequence

Reduction in Production Costs
Simplify main production lines
Reduce production time
Facilitate outsourcing

Cockpit Module
Front-end Module
Chassis Module
Lower defect rate & missing parts
Increase efficiency in production

1. Modularization & Just-in-sequence
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Benefits from integration
Increase flexibility and control on prices
Manufacture steels specifically tailored for its own designs
Provide stable supply and

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