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AIR SHOWER BOOTH
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BoP Market
BoP (Bottom of the Pyramid)
The group which is the largest, but poorest group
2.5 billion people living by less than $2.50 per day
Base of Pyramid
Unable to purchase daily neccesaties
South Asia and Central-South Africa
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Bath BoP Market : Central-South AFRICA
Central-South Africa
Poor water supply, unable to use washing tools
Village and towns on the high reaches
Washing bodies on the muddy and dirty water
? vacteria and virus ? immune disease
South Asia
Relieving excrements, Floating Homes ? Water Pollution
Low Hygiene Sense ? Immune Disease
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Importance of hygiene
They think
African exposed to
harsh condition of living
Also They exposed to
a lot of hygiene related disease
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Dirty water related Disease
The World ���(�깮�왂)
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ectrolytes, which leads to dehydration and, in some cases, to death
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Dirty water related Disease
Most of disease can be prevented
BY taking a shower often
SO WE DESIGN THE AIR SHOWER BOOTH
FOR AFRICAN��셎 BETTER HEALTH CONDITION
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Product
- Differences from common shower booths
A huge storage
: Saving rain-water
during rainy season of Africa.
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Product
2. A tube being consist of Natural Materials
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Product
3. Solar battery systems
: Using an Eco-friendly
device.
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Place
Africa has the highest rate of
Water related diseases
like Cholera
African can afford to pay for
Clean water for Shower
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Price
We are going to serve
our product to them
for FREE !!!
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Promotion
. Non-commercial advertisements and campaigns.
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Promotion
Taking Shower,
Save your life
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Positioning
About Underground resources of Africa
A lot of
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